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The Hollywood-Madison Group Casts Actor Dennis Franz For Client Porter/Novelli
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HOLLYWOOD: Emmy Award-winning actor, Dennis Franz, was the center of attention at a recent press conference and media tour organized by Porter/Novelli for client Parker Pens, a division of the Gillette Stationery Group.
Franz, star of the hit television series "NYPD Blue", was on hand at the Pierre to help launch Parker's "Words of Inspiration" appeal in support of UNICEF, a yearlong project undertaken to promote worldwide childhood literacy. The event also served to introduce the company's new Limited Edition Parker Snake pens.
The Hollywood-Madison Group (HMG), a Los Angeles-based company specializing in celebrity endorsements, began offering celebrity casting and coordination services to the public relations industry last year. HMG President, Jonathan Holiff, said: "Since introducing our services to the PR industry, our business has more than doubled. Celebrities are more in demand now than ever and it makes a lot of sense to hire a specialist with the right contacts. Even Hollywood needs casting agents".
The company's casting software, The Celebrity Database™, was recently named "Best New Service" by O'Dwyer's PR Services Report.
For more information, please contact: Jonathan Holiff, (818) 762-8008 Ext. 200 11684 Ventura Blvd., #258Studio City, CA 91604(818) 762-8008 http://www.Hollywood-Madison.com
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