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Popularity Scores  

Who Is Most Popular To Your Demographic?

Okay, you've got a short-list of Who Is The Best Fit for the Brand, but which one of these celebrities is most popular with your demographic? That question can only be answered through a quantitative study.

Various methodologies exist to gauge public awareness of certain celebrities, but few offer the ability to ask that question in the context of your campaign.

We poll your demographic via the Internet. This allows us to reach large numbers of people quickly but, more importantly, to continue to measure celebrity attributes as they relate to your brand. And, immediate feedback offers the flexibility to fine-tune the study while in progress.

 

Other Research Services: Focus GroupsThe Fame Index®

 

     

 

 

 

 

 

 

 

 

 

 

 

 


  


 
 
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"[Holiff] points to Martin Scorsese as a big name that was lured into being a spokesman for Philips Electronics for reasons other than money."

- PRWeek